How Adidas is using the Olympics to broaden sport appeal

[ad_1] The sports brand and its peers are keen to generate a buzz around the Games for Gen Z and teenage consumers /fashion/trends/adidas-olympics-2024-sports-fashion-celebrity-trends-111713498535781.html 111713498535781 story Adidas launched new shoes for 41 Olympic disciplines at an event in Paris on Thursday,...

Would you wear tweed and crochet tops in summer?

[ad_1] From the runway to the store rack, brands are finding unique ways to make the two fabrics seasonless /fashion/trends/tweed-crochet-clothes-spring-summer-fashion-trending-111713433641098.html 111713433641098 story Tweed is a textile one usually associates with chic dressers at country clubs, and crochet has always been...