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The company will offer wealth management, lending solutions, protection solutions, global investment opportunities and inheritance and legacy planning
The Shriram Group, a leading financial services conglomerate, has entered into wealth management business in joint venture with its long time South African partner Sanlam Group.
The new business to be housed under Shriram Wealth targets to achieve ₹50,000 crore Asset Under Advice over next five years.
The 50:50 joint venture company will invest ₹200 crore in the new business.
Shriram Wealth targets to serve India’s growing base of affluent and high net-worth investors with personalised solutions prioritising relationship over transactions.
The company will offer wealth management, lending solutions, protection solutions, global investment opportunities and inheritance and legacy planning — backed by tech-led innovations and Sanlam’s global investment expertise.
Operations in 10 cities
Vikas Satija, Managing Director and CEO, Shriram Wealth, said to start with the company will start operations in top 10 cities including Nagpur and Coimbatore being an exception and will expand to 20 cities by next year.
The venture also aims to tap into the vast potential of tier-II and -III markets and plans to onboard 500 wealth professionals over the next five years.
It aims to expand into three categories—mass, emerging and affluent—which will have clients in the range of ₹10 lakh to ₹2 crore, high networth individuals between ₹2 crore and ₹25 crore and ultra HNIs in above ₹25 crore bracket.
With Shriram Wealth, the Group signals its intent to not just participate in India’s wealth wave – but to lead it, responsibly and inclusively.
Subhasri Sriram, MD & CEO, Shriram Capital, said the wealth management venture is the next chapter of growth for the Group as the joint venture aims to unlock financial prosperity for millions of Indians.
Aligned with India’s vision of becoming a $35 trillion economy by 2047 and a projected $10 trillion organised wealth management market, Shriram Wealth is poised to democratise wealth through multiple modes including accessible AI-enabled services, said Shriram Wealth.
Paul Hanratty, CEO, Sanlam Group, said wealth management is a natural evolution as India’s economy grows and people become wealthier.
“Our aim is not just to manage money, but to create meaningful solutions. It is not a short-term play. We are here to build a trusted, customer-first wealth business in India for the next 100 years,” he said.
Published on June 12, 2025
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