
Karan Johar’s Dharma Productions recently announced a film titled Naagzilla, starring Kartik Aaryan in the lead role. On Tuesday, the filmmaker revealed a motion poster featuring Aaryan. However, many social media users quickly pointed out that the poster was created using an old photo from the actor’s Instagram account.
A Reddit user shared an old Instagram photo of Aaryan, showing him from behind as he gazes at a scenic view—strikingly similar to the image used in the Naagzilla poster. The Reddit post’s caption read, “So Dharma basically reused Kartik’s old Instagram post to make the official poster of their next movie. KJo and his team really have stopped putting in efforts.”
So dharma basically re used Kartik’s old Instagram post to make the official poster of their next movie 😂 kjo and his team really have stopped putting in efforts
byu/NoProfessionn inBollyBlindsNGossip
Another Reddit user blamed AI technology and wrote under the post, “When will this AI epidemic leave the design industry? Literally all movie posters have started looking the same and overly artificial because of this AI overuse.” Another person commented, “This is absolutely wild. They were so rushed to announce their lousy project, they couldn’t even schedule a dedicated shoot. The poster and visuals look unbelievably bad for a 2025 title. It’s downright nonsense, and the name is a joke.” A comment read,” Unironically one of the funniest things I have seen.” “Its so embarrassing,” a person commented.
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While sharing the poster of Naagzilla on Instagram, Dharma Productions wrote in the caption, “Insanon wali picharein toh bahut dekh li, ab dekho naagon wali pichchar! #Naagzilla – Naag lok ka pehla kaand… Funnn phailaane aa raha hai – Preyamvadeshwar Pyare Chand… Naag Panchami par aapke nazdeeki Sssssinemas mein – 14 August 2026 ko! (Seen too many movies about humans? Now get ready for a movie about snakes! Naagzilla – the first scandal from Naag Lok… Coming to spread some funnn – Preyamvadeshwar Pyare Chand! This Naag Panchami , slithering into your nearest Sssssinemas – on 14 August 2026!).”
Meanwhile, Kartik Aaryan is currently shooting for Anurag Basu’s romantic musical drama alongside Sreeleela.
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